Mercury today extended its status as an official engine sponsor of BASS. BASS will thus continue with a multi-engine sponsorship that also includes Yamaha.
Mercury parent Brunswick Corp. recently sold its Triton Boats brand, which is also a BASS sponsor.
As part of the agreement, Mercury will be an official sponsor of the Bassmaster Classic, Bassmaster Elite Series, Bassmaster Opens and BASS Federation Nation.
In announcing the news, Mercury president Mark Schwabero noted: "The collaboration between Mercury and BASS has been wonderfully and mutually productive. BASS is the world leader in competitive bass fishing, and Mercury has long been recognized the leading builder of engines for bass anglers. We're happy to continue to have this opportunity to join forces with BASS to provide fans of competitive bass fishing an exciting, quality schedule of tournaments and competition."
BASS VP and GM Tom Ricks added: "Our longstanding relationship with Mercury continues to flourish. Mercury's success on the water at BASS events correlates with the true quality of its products."
