RE: Balog on lure colors – In 1971 we started B.A.S.S. Seminars with John Powell and Roland Martin doing most of the seminars. This allowed me to fish across the USA with two great bass anglers. John Powell was sponsored by a company making plastic worms, so he got all the plastic worms and all the different colors that he could use. When he fished he would put a large pile of worms on the floor near his trolling motor foot pedal, all colors. He never made more than a few casts with any worm until he changed worms and he never looked at the color, he would just bend down and grab a worm off the floor. I asked him why he did not check the color and his reply was, "It does not matter, you will get a strike within 3 feet of where it lands. If not, pick it up and cast again to another location."
I watched John catch hundreds of bass using this method – cast it to a location, fish it 3 feet and make another cast. He never selected a color, just took whatever he picked up. Roland Martin used the same method – he would cast to a spot, fish it a short distance, then hit another spot, and he did not care what color it was. I asked him about color and his reply was, "It's where you put it that's important. If you put it near a bass they will strike it within 2 to 3 feet, so the more casts you make the more fish you will catch. It's where you put it, not the color."
John and Roland won their share of B.A.S.S. events without being concerned about the color of their lure. Location was the most important thing.
