Jewel Bait Co. announced that it's added Arkansas Bassmaster Elite Series angler Scott Rook to its pro staff.
"Scott has dominated tournaments on the Arkansas River system for the past several years on Jewel products, and he's taken our baits and his skills all across the country to become one of bass fishing's million-dollar winners," said Jewel national sales manager Bryan Head. "He's a true expert with all of our jigs and we appreciate the way he shares his fishing knowledge with anglers of all ages, everywhere he goes."
Said Rook: "It's never been a secret in my case – I'm a river guy who relies heavily on my jig. I've been using the Eakins 5/16-ounce finesse jig ever since it first came out, but more recently I've become a big fan of the J Lock Flip 'N Jig and Jewel's football jigs.
"Football jigs have greatly enhanced my offshore, deep-water fishing the last couple of years. I'm also liking what I see in their new Hole Punch skirts and Swim It jigs, and I'm confident they'll play a role, too, in what I do best."
Rook will join fellow Jewel team members Jeff Kriet and Mike McClelland and next month's Bassmaster Classic.