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Reese in Super Bowl ad

BASS announced today that Skeet Reese will appear in a commercial for ESPN during Sunday's broadcast of the Super Bowl. The commercial will tout Mobile ESPN, the new mobile phone service provider for sports fans.

Reese is one of about 20 athletes who'll appear in the commercial, which will show him fishing on a pond. His brother Jimmy said the ad will debut during the third quarter.

The Super Bowl broadcast begins at 6 p.m. EST on ABC. The game between the Pittsburgh Steelers and Seattle Seahawks kicks off at 6:25.

The commercial will be available on ESPN.com, ESPN360 (the customized broadband service) and Mobile ESPN beginning Sunday at 10 a.m.

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