B.A.S.S. announced today that truck-cap manufacturer A.R.E. Accessories will title-sponsor this year's Bassmaster Elite Series events at Table Rock Lake in Missouri (April 3-6) and Cayuga Lake in New York (Aug. 21-24).
“Long-time leaders in their respective industries, A.R.E. and B.A.S.S. are a great fit,” said B.A.S.S. CEO Bruce Akin. “Both companies know and serve their markets very well. As B.A.S.S. kicks off its 9th Elite Series season this month, we are proud to combine that expertise for the benefit of our 500,000-plus B.A.S.S. members and fishing fans worldwide.”
Said A.R.E. director of marketing Bryan Baker: “We look forward to the Bassmaster events because they bring together a large population of outdoor sporting enthusiasts who truly value high-quality trucks, accessories and sporting gear."
The highest-finish angler at both Elite events who has an A.R.E. truck cap or cover on his tow vehicle will receive a $2,500 bonus.
