Want some Vicious Fishing gear for your car, truck, ATV or UTV? Soon, you'll be able to outfit any of your vehicles with Vicious-branded gear after Vicious Fishing entered into a licensing agreement with Hatchie Bottom Outdoor Products, which currently currently markets licensed auto, ATV and UTV products for popular outdoor brands such as Mossy Oak and Realtree.
Under the multi-year agreement, Hatchie Bottom will produce a full line of Vicious-branded accessories including seat covers, floor mats, steering wheel covers, visor organizers, windshield sun shades and hitch covers. The full line of products will be on display in the Vicious Booth at ICAST in Las Vegas.
“When it comes to automobiles, people like to showcase the brands they love through their accessories," said Chris Pickens, Hatchie Bottom national sales manager. "Vicious is one of those brands. The Vicious fan is a fanatic for anything Vicious and we look forward to filling this void for these avid consumers."
Said Vicious sales and licensing director Glen Cunningham, “With the long standing quality and overall national distribution that Hatchie Bottom brings to this relationship, we know that Vicious fans everywhere are going to get great products that further their ability to engage with our brand. We look forward to growing this line of products and the added exposure it will bring to Vicious."
