Lurenet.com is producing a "Made in the USA" series of lures that are produced here in the U.S. and available only on the company's website.
"We're looking to accomplish several things," said brand manager Kimberly Blaylock in a story today on the Fishing Wire. "People were paying a lot of money for these lures at Internet auction sites, so we've simply provided what they want at a reasonable price. These are not antique lures – folks were buying them to fish with, not to put on a shelf."
The lineup includes the Rebel P70 Pop-R, Bomber 9A, Cotton Cordell CF23 Super Spot, Bomber Speed Shad and an updated version of the Cordell Big O. Coming soon is the Bomber Fat Free Shad BD7F in a hot rod pattern (pictured).
"That's a solid start, but we've only just scratched the surface of the program," Blaylock said. "The sky's the limit. We're looking at different paint schemes, new manufacturing techniques and we're listening to customers to come up with line additions."
