The Berkley Experience Trailer will be at the Scheels store in Sioux Falls, S.D. May 20-22. The trailer offers videos and interactive demonstrations, along with seminars scheduled throughout the day to cover the four main components of fishing: line selection, rigging techniques for bait, reel maintenance and rod selection.
Each stop always has special retail promotions only available while the trailer is at the location. These include not only line and bait, but rods, reels and combos.
“We are excited about having the Experience Trailer on the road in 2011 and stopping at many new locations across the country,” said Berkley marketing director Andrew Marks. "Our Experience Trailer team is ready to help anglers of all ages and levels learn about fishing, our products and how best to use them to catch more fish.”
Other elements include a knot-tying contest and demonstration. The Berkley Experience staff will be on hand to answer product questions.
The trailer's next stop will be May 26-28 at the Gander Mountain store in Eden Prairie, Minn.
