FLW Outdoors today announced its newest sponsor – apparel company Wolverine.
In announcing the news, Todd Yates, Wolverine VP of marketing and GM of apparel, said: "Wolverine's extensive range of premium products including boots, shoes, apparel and gear aligns perfectly with FLW Outdoors and the outdoorsmen and women who participate in outdoors-related activities."
FLW Outdoors VP of marketing Trisha Blake commented: "We're proud to announce our new partnership with Wolverine and look forward to supporting and promoting their portfolio of products through the FLW platform."