Bassmaster Elite Series rookie Bradley Roy got some help this week when he inked an endorsement deal with Berkley (line and soft baits), plus Abu Garcia (rods and reels).
The Lancaster, Ky. pro qualified through the Southern Opens. Prior to that accomplishment, he won the 2004 Bassmaster Junior Championship, and at age 17, represented his state in the 2008 BASS Federation Nation Championship.
"It's truly an honor to have Abu Garcia and Berkley as sponsors," Roy said. "Both companies are the leader when it comes to innovation in the fishing industry. I'm very thankful for their support for the upcoming 2010 Elite series."
Pure Fishing marketing VP David Lund noted: "We're very excited to have Bradley fishing Abu Garcia and Berkley products. Even as a rookie, Bradley shows the determination and grit of the seasoned pro when it comes to competitive fishing."
