Major League Fishing announced that it's entered into a sponsorship agreement with nutritional supplement manufacturer REDCON1.
The exclusive partnership comes on the heels of REDCON1’s February announcement that Hall of Fame two-sport athlete, Super Bowl champion and Division 1 college football head coach Deion Sanders had taken an ownership stake in the company.
“This multi-year partnership with REDCON1 is designed to raise the bar for both of our brands,” said MLF Vice President of Sponsorship and Business Development Michael Mulone. “Aaron Singerman and Coach Prime are building REDCON1 into the best premium energy and sports nutrition brand on the planet. With their strong presence in retailers nationwide and MLF’s brand-loyal audience, this sponsorship is a massive win for both companies. Whether you’re on the boat, working out or just working hard, REDCON1 should be every fishing fan’s first choice for an energy drink or protein supplement.”
Said REDCON1 founder Singerman: "We are thrilled to announce our partnership with Major League Fishing. As MLF's Official Energy Drink and Sports Nutrition partner, we are excited to support the high-performance lifestyle of anglers everywhere—whether they're at the lake, on the road or in the gym. At REDCON1, readiness isn't just a core value; it's our mission."
