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MLF announces expanded deal with Suzuki

MLF announces expanded deal with Suzuki

Major League Fishing announced today a multi-year partnership with Suzuki Marine for the MLF Bass Pro Tour and MLF5 circuits.

The expanded partnership encompasses an increased presence within the BPT REDCREST, along with sponsorship across all MLF5 circuits, including the Invitationals, Toyota Series, BFLs, College Fishing High School Fishing circuits. Suzuki will be the title sponsor of a 2024 event on the BPT.

“Our goal is to grow the Suzuki brand across the entire boating and fishing industry – and the bass fishing market is definitely an important part of our strategy,” said Brandon Cerka, Suzuki Marine USA GM of sales and marketing. “Our partnership with Major League Fishing and our select team of top anglers are powerful tools for us to showcase the performance, advanced technology and reliability of Suzuki outboards to the bass fishing world. We’re especially proud of our anglers’ success and how they represent the Suzuki brand.”

As an official engine sponsor of MLF, Suzuki will introduce an expanded tournament contingency award program, offering enhanced incentives to tournament anglers who run Suzuki engines in competition. Additional details about the contingency program will be available in early 2024.

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