One fan attending the Bassmaster Classic will have a shot at winning $100,000 in the annual Berkley Cast for Cash event, which will take place before the final-day weigh-in at Legacy Arena in Birmingham, Ala.
The contestant will be selected from the crowd and will have one chance to cast a plug into a 12-inch target. If the cast lands inside the target and stays there, the lucky caster will win the six-figure prize.
The Bassmaster Classic attendee selected to make the cast will be able to choose between casting or spinning gear to ensure they can have the option with which they are most comfortable using.
“We look forward to this every year as we love having the opportunity to give a bass fishing fan the chance to win $100,000,” said Berkley VP of marketing Jon Schlosser. “It’s something the contestants never forget, and we enjoy watching their various approaches to handling the pressure that comes with making a perfect cast in front of thousands of fans with so much prize money at stake. Our Berkley pros make it look easy on TV, but it’s far more difficult than most people know.”
If making a perfect cast in front of thousands of screaming fans with $100,000 on the line is something that hampers the caster’s focus, Berkley pro and professional bass fishing legend Hank Parker will be on site to give pointers.
“It’s a tricky cast to make but it’s entirely possible to nail it for the $100,000,” Parker said. “The key is in the arc of the cast, it needs plenty of height to…well, I should probably save my best tips for the lucky contestant.”