What would you do to win a free outboard? Arrive prepared. That's what central Pennsylvania resident David Hough did at this year's Bassmaster Classic.
Last year he saw how people with strange headgear got picked out of the Classic crowd to win a Mercury outboard. So he asked his wife to make him a Mercury "hat" (almost a costume). She did, and it worked: he got picked out of the weigh-in crowd. The prize? A new Merc 9.9, which he needed for his boat.
Now that's a well-executed plan.