B.A.S.S. announced a multi-year partnership with A.R.E. Accessories, manufacturer of truck caps and tonneau covers. From 2015 through 2017, the Ohio-based company will be a supporting sponsor for the Bassmaster Classic and other Bassmaster events.
“A.R.E.’s American-made products go hand-in-glove with boats and tow vehicles, and that makes the company a perfect fit for us,” said B.A.S.S. CEO Bruce Akin. “Through this agreement, bass anglers across the country will continue to learn more about its great array of accessories.”
Bryan Baker, A.R.E.’s director of marketing, added, “Partnering with a world-class organization such as B.A.S.S. makes perfect sense for us at A.R.E. Our fiberglass truck caps and tonneau covers are ideal for those who enjoy the outdoors – fishermen in particular. We provide peace-of-mind to anglers that their gear will be safe and dry in the bed of their pickup trucks.”
A.R.E. also will be a presenting sponsor of this year's BASSFest event, which will take place at Kentucky Lake.
