Lure manufacturer LiveTarget announced this week that it's Yearling BaitBall Series has arrived at major retailers and independent dealers throughout North America. The Yearling family, which consists of eight lure models, was first revealed to the trade at ICAST last summer.
The Yearling BaitBall joins the award-winning Juvenile BaitBall Series from ICAST 2013, which created a new trend in the "match the hatch" realism of schooling baitfish formed into a single lure.
“The Yearling Series represents young baitfish in the early life-cycle stage – with large eyes and semi-translucent bodies, they seek the security of a baitball to ward off predators,” said LiveTarget founder Grant Koppers. “The smaller Yearling lures have more individual baitfish on each lure than the previous Juvenile series because the hatch size is naturally smaller.”
The smallest 1 3/4-inch crankbait features eight yearling fish profiles, while the 4 1/4-inch jerkbait features more than 20 profiles. Lure models available in the Yearling Series include silent squarebills, crankbaits, jerkbaits, lipless rattlebaits and topwater walking baits with rattles.
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