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Creme picks up Cherry

Creme picks up Cherry

Creme Lure Company announced this week it has signed Bassmaster Elite Series pro Hank Cherry to a sponsorship deal for the 2015 season.

Creme is the company that made what most anglers consider the largest impact on bass fishing when Nick and Cosma Creme release the first soft plastic worm back in 1949. Today, Creme Lure Company continues to produce and create soft plastic baits for anglers of many species of fish, including both freshwater to saltwater, at prices every angler can afford.

"Creme Lure Company produces great soft plastic baits," Cherry said. "I look forward to showing the bass fishing market that they can buy these baits for far less than others and still catch fish, even at the highest level of bass fishing. I would't even consider fishing any bait that I didn't think I could catch fish and win tournaments with. Creme's entire product line is full of baits that can do that."

Added Chris Kent of Creme Lure Company, "Hank is a quality individual with the skills to be one of the best anglers in the world. His work ethic and business aptitude shows in his tournament results and reputation in the bass fishing industry. We are proud to have Hank on our team, and working with us to continue to develop quality and affordable products for bass fisherman everywhere."

To learn more, visit www.cremelure.com.

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