Major League Fishing announced today that apparel manufacturer Huk Performance Fishing has signed a multi-year deal to sponsor both the Major League Fishing Cup and Select series.
“Huk is a great, new, cutting-edge apparel company with a strong brand,” said MLF general manager Jim Wilburn. “We are delighted to identify with this aggressive company that understands our industry’s needs. I believe both Huk and Major League Fishing will greatly benefit from this sponsorship.”
Said Huk president Ben Verner: “At Huk, we are establishing a strong footprint within the fishing industry. Major League Fishing has been setting the bar for innovation in tournament fishing, so we think a Huk sponsorship of MLF is a natural fit."