AFTCO will continue its long-standing partnership as a supporting sponsor of the six-series Bassmaster Tournament Trail, outfitter for B.A.S.S. staff and marshals and title sponsor the Elite Series event at Lake Fork.
“As a supporting sponsor of B.A.S.S. we’re extremely proud to outfit the entire B.A.S.S. staff with AFTCO fishing apparel that can be seen in the B.A.S.S. studio and in the field with tournament staff, camera crews and B.A.S.S. conservation volunteers. For 2024, we enter our fifth consecutive year of Elite Series title sponsorship,” said AFTCO marketing director Matt Florentino. “We set our sights as the title sponsor for the Lake Fork Elite Series tournament taking place in Yantis, Texas. Like they say, ‘everything is bigger in Texas,’ and this fabled fishery will be one to watch for some big bass and giant bags coming to the scales.”
Lake Fork's big-bass potential has generated fireworks in previous years, producing a staggering nine Century Club performances the last four times B.A.S.S. has visited the 27,264-acre impoundment. This includes Lee Livesay’s single-day limit of 42 pounds, 3 ounces in 2021, the third-heaviest single-day catch in B.A.S.S. history.