Major League Fishing has produced a teaser video for its inaugural event – the Challenge Cup, which took place last month at Lake Amistad in Texas. To see it, click here. Warning: a bit of patience is required as the video takes a little while to load.
The teaser provides proof that the organization has been successful in attracting non-endemic sponsorship, as signage for Jack Link's Beef Jerky, Busch Beer, Geico Insurance, restaurant chain Golden Corral and lawn-care giant Scotts is prevalent throughout.
Full coverage of the Challenge Cup will be available in January on a pay-per-view basis for the budget-friendly price of $2.99.