The annual winners of the New Product Showcase category awards were announced Tuesday evening in Orlando at ICAST. The 29 products listed below will be eligible to win the overall Best of Show award, voted on by show attendees Thursday morning. The winner be announced at 2 p.m. Thursday.
Fishing Lifestyle
> Technical Apparel (cold weather): Simms M’s G4Z Stockingfoot Wader
> Technical Apparel (warm weather): AFTCO Overboard Submersible Shorts
> Lifestyle Apparel: AFTCO Yurei Air-O-Mesh Performance Shirt
> Eyewear: Costa Water Woman
> Footwear: Frogg Toggs Skipper
> Giftware: 13 Fishing Fillet Table Beverage Management System
> Boating Accessory: Garmin Force Trolling Motor
> Kayak Accessory: Hobie Mirage 360 Angler
> Ice Fishing: Humminbird ICE HELIX 7 CHIRP GPS G3N
General Tackle
> Fishing Line: PowerPro Moonshine Braid
> Terminal Tackle: VMC Bladed Hybrid Treble Short
> Tackle Management: Plano Edge
> Kids Tackle: Anything Possible Brands ProFISHiency Bumblebee combo
> Electronics: Humminbird MEGA 360 Imaging
> Fishing Accessory: American Tackle Company MW20 Finesse Set
> Cutlery Hand Pliers & Tools: BUBBA 110V Electric Fillet Knife
> Cooler and Bait Storage: Frabill Magnum Bait Station 30
> Fly Fishing Accessory: Simms Dry Creek Z Sling Pack
Lures
> Freshwater Soft Lure: Lunkerhunt Phantom Spider
> Saltwater Soft Lure: LIVETARGET Slow-Roll Shiner
> Freshwater Hard Lure: LIVETARGET Erratic Shiner
> Saltwater Hard Lure: LIVETARGET Flutter Sardine
Reels
> Freshwater Reel: Shimano SLX DC baitcasting reel
> Saltwater Reel: Shimano Stradic FL spinning reel
> Fly Reel: SEiGLER Reels SF
Rods
> Freshwater Rod: St. Croix Rods Mojo Bass Glass Rip N’ Chatter rod
> Saltwater Rod: St. Croix Rods Avid Surf
> Fly Fishing Rod: St. Croix Rods Imperial Salt
> Rod & Reel Combo: Lew’s Mach Smash Baitcast combo
