The C.A.S.T. for Kids Foundation has launched a new program in partnership with Bassmaster Elite Series angler Justin Lucas called #CatchandGive. The program, which is Lucas' brainchild, is designed to challenge anglers to engage in a friendly competition by comparing their "catch" with others (and have the opportunity to win a prize), and at the same time give back to an organization that provides the thrill of fishing to those who might otherwise not have that opportunity.
Lucas has pledged to donate money to the foundation for every 5-pound fish he catches and encourages other anglers of all levels to join him. For more details, click here.
Lucas describes the program in the video embedded below.