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Rapsody picks up Sancho

Rapsody picks up Sancho

Bassmaster Elite Series rookie Joe Sancho has garnered a sponsorship deal with Rapsody Rods. Rapsody’s headquarters in Troy, N.Y. are just a couple of hours upstate from Sancho's home town of New Windsor, and it was that Empire State connection that kick-started their relationship.

Rapsody has been supporting the New York B.A.S.S. Nation since 2009, and that was where Sancho was first introduced to the company and its products.

“We are extremely pleased to have a fellow New Yorker representing our company and fishing our rods on the Elite Series," said Rapsody owner Bob Penicka. "While all rookies on the Elite Series have an uphill battle, we are confident that Joe will surprise a few people. On a couple of venues, we view him as the darkhorse favorite.”

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