If you listen to the pros, they'll tell you there are very few (if any) secrets left in bass fishing. True to an extent, but there's a big secret brewing now, and it all surrounds a logo.
Check out SecretLures.com. The company, based in Indiana, signed on as a new BassFan Army sponsor with nothing more than the word that "something big is coming, and it's a secret."
Reportedly, the company will unveil its new product next week, prior to the Bassmaster Classic. We'll keep readers updated when more intel emerges.
